Top 10 most valuable privately held Chinese brands

The Hurun Research Institute has released a list of China's most valuable brands in 2015. Published annually since 2006, it assesses the value of 200 home-grown mainland brands based on economic statistics and consumer surveys.

Among them, 101 are privately held and 99 State-owned, while 170 saw their value increase. The total brand value reached $696 billion, up 36 percent year-on-year.

Tencent, China's largest and most popular Internet service portal was named most valuable Chinese brand this year, worth $44.7 billion. Taobao, the leading e-commerce platform in China, came second, worth $42.9 billion, overtaking China Mobile, Baidu and the Industrial and Commercial Bank of China. China Mobile ranked third, worth $42.7 billion.

No 10 Midea

Brand value: $4.68 billion

Increase: 81 percent

Industry: Home appliances

Headquarters: Guangdong province

Visitors view Midea refrigerators during the Appliance World Expo in Shanghai, March 23, 2014. [Photo/IC]