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During the opening ceremony of the 11th China Beijing International Cultural & Creative Industry Expo, the integral fashion industry big data solution DPF2.0 (Data Power Fashion 2.0) of Shuku (Beijing) Science & Technology Co., Ltd was formally issued. This system is the first big data application system in China aimed at the development dilemmas of the fashion industry and providing support from front-end product planning to terminal retail operation. Through big data applications it aims to improve the efficiency and ability of enterprises in the three core business aspects of ‘what to do, how to do, and how to sell’.
“This product provides a whole-process data application solution for the clothing industry and provides a whole-process big data solution system for the clothing enterprises in terms of product planning, design service, supply chain integration, accurate marketing, online retail and offline store operations,” said’ Dr. Haijun, CEO of Shuku (Beijing) Science & Technology Co., Ltd when interviewed by the Cultural Industry Channel of www.ce.cn. “It can help the enterprises in different ways, such as in clothing and fabrics at a time when there are huge consumption changes in the fashion industry. Through big data, businesses can improve their organizational efficiency and business ability and efficiently create products with commercial competitiveness.”
Shuku Technology has reportedly built two ecological systems including an industry application platform and industry application products based on big data. In terms of products, it focuses on transformation and upgrading based on the actual demands of the industry to build a multi-dimensional product application platform in industries such as education, fashion, beauty, food, fast consumption and automobiles. In terms of the industry application platform, it is centered on data collection, storage, analysis and application construction. It is vertically integrated and serves the whole-industry data system. At present, Shuku Technology is constructing the largest industry data service and trading system in China through constructing the industry big data platform in the Yangtze River Delta, the Pearl River Delta, Fujian and eastern Shandong.
“Data resource is the only resource field created by humankind with a sustainable use value,” says Dr. Haijun. “We are dedicated to digging the data value. From TB-level to PB-level data collection, storage, analysis and application ability, big data can help enterprises, organizations, institutions and governments rapidly improve organizational efficiency and business ability.”
