In December 2012, Joy City Chaoyang, a well-known shopping mall in Beijing, established a special area for children's brands, bringing in international brands of kids' toys, clothes and shoes. As one of the main landmarks in shopping and fashion in the eastern part of Beijing, Joy City Chaoyang upgraded its business and services this year with four different areas: Joy Fashion, Joy Zone, Joy Life and Joy Park, luring in brands such as Toys R Us, MeeJoy, Oneplay, Kidsmile, Mothercare, Orchestra, i-baby, Babyland, and Lego. With the opening of Beijing Subway Line 6 by the end of this month, Joy City Chaoyang will be more convenient for consumers. [Photo provided to chinadaily.com.cn]