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Advancing the “Beijng Spirit”, Beijing has assumed responsibility for promoting greater prosperity of the capital's socialist culture and deepening reforms of its cultural mechanisms.
Beijing's cultural and creative industry has become an important pillar industry and a new growth point for the capital's economy. During the 11th Five-Year Program (2006-2010), the added value of Beijing's cultural and creative sectors increased by an average of 20.3 percent annually, 5.1 percentage points higher than Beijing's economy.
Beijing's cultural and creative industry has nine categories, including culture and arts, press and publications, advertising and conventions and exhibitions. Strengthening its industrial macro-guidance, Beijing has established a policy to guide the cultural and creative industry.
It has implemented a strategy of industrial developments driven by projects, launched key projects, including a project on a national-level advertising industry demonstration zone, accelerated developments, boosted construction of clusters of its cultural and creative sectors, strengthened cultural trade platforms.
By the end of 2011, Beijing had established 30 cultural and creative clusters to display Beijing's cultural charms.
In 2011, the added value of Beijing's cultural and creative industry was 193.86 billion yuan ($30 billion), a growth rate of 14.2 percent over 2010, accounting for 12.1 percent of Beijing's GDP. Beijing's revenue from the cultural and creative industry exceeded 900 billion yuan ($139.32 billion), a year-on-year increase of 20 percent or 3.3 percentage points higher than the growth rate of revenue from Beijing's tertiary industry.
