After a year, Che Yanjiao is now more experienced in promoting and advertising her products on WeChat. Usually she only posts two "moments" about her product every day. The rest of her "moments" are all about her life. "I want people to see the real me. If I sincerely share my daily life on WeChat instead of posting advertisements all the time, I believe people tend to feel less rejection and trust me more."

"I am planning to open a studio and hire some people to help me with the business next year," says Che. With the development of phone apps, business through phones is becoming more popular and convenient. Che plans to hire people to post and manage her "moments" on WeChat and build a more sophisticated business system next year.

Che Yanjiao, a 22-year-old senior student at Chengdu University of Technology, earns over 500,000 yuan ($80,453) per month by selling masks on WeChat. [Photo/cqwb.com.cn]