China rocketing on information superhighway
8. Online entertainment entering the golden era
A girl plays online game in Nanjing, East China's Jiangsu province, on Sept 2, 2015. [Photo/VCG] |
China's consumers are increasingly willing to pay for online entertainment such as online game, video and livestreaming, according to the report Internet Trends 2017.
The report said China has become the world's largest video game market, surpassing the United States in video game revenue last year.
Tencent's mobile game King of Glory became the world's most lucrative mobile game in the first quarter this year, with its revenue reach 12 billion yuan, according to a report released by analysis company APP Annie. In addition, Chinese gaming companies took nine places on the top 10 income list of global iOS publishers.
The online livestreaming business in China is also booming. According to CNNIC, the population of China's online livestreaming users reached 344 million as of last December.
Revenue from China's online livestreaming totaled 21.85 billion yuan in 2016, according to Tencent Research Institute. Penguin Intelligence, Tencent another research arm, said in its study that the market scale of online livestreaming in China will reach 40 billion yuan in 2018.