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Brooklyn CEO casts wide NBA net in China

(chinadaily.com.cn) Updated: 2014-08-12 09:19

 
 
Brett Yormark, CEO of the Brooklyn Nets and the team’s home arena, the Barclays Center, arrives straight from Beijing’s Capital Airport and flies right into an interview with China Daliy.
 
The 47-year-old father of two children joined the Nets in 2005 and became the architect of the team’s move to Brooklyn in 2012. On his sixth trip to China, Yormark spoke to China Daily’s Yan Weijue about rebranding, global strategy and basketball.

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