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Business / Auto CSR

Infiniti to help improve lives of autistic children

By Wang Wen (China Daily) Updated: 2014-10-13 13:44

Infiniti to help improve lives of autistic children

(From left) Daniel Kirchert, managing director of Infiniti China, film star couple Archie David Kao and Zhou Xun at the project launch ceremony. [Provided to China Daily]

Japanese automaker Nissan Motor Co's premium brand Infiniti launched a program to help care for autistic children at the end of September.

Infiniti will invest 6 million yuan ($983,606) as initial capital and cooperate with the One Foundation, whose Ocean Heaven Plan is especially for autistic children.

Infiniti's efforts will focus on four main areas that are in need. These include parent training, special education teacher training, public education and policy advocacy.

As parents are especially important for autistic children, Infiniti and the One Foundation plan to build parent workstations across the country. These will host regular training and forum sessions to improve parents' skills and provide them with a support network.

The partners also believe facilities of autism organizations need to be improved to provide more professional rehabilitation training.

In the future, Infiniti plans to support Ocean Heaven's public education campaigns in six cities across China to help give people a better understanding of autism.

Infiniti will also work with the One Foundation on collection and research of policy suggestions to promote protection policies for autism groups.

The automobile brand said its financial aid was just the start of its help and that it would build up a public platform to integrate efforts to care for those with autism.

Infiniti also plans to establish a network for public welfare activities based on its distributors to carry out projects all over the country.

Infiniti to help improve lives of autistic children

Infiniti to help improve lives of autistic children

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