Shrinking returns hit OEMs

By Shi Jing (China Daily) Updated: 2015-09-07 07:14

Many of China's original equipment manufacturers, or OEMs, face difficulties as they are being squeezed by cheap domestic smartphone brands that make their own components, stagnant mobile sales in China and rest of the world, and cut-throat price wars. [Photo provided to China Daily]

Wintek is a major supplier of Apple Inc, the iconic smartphone and tablet maker in the United States, and Samsung Electronics Co Ltd, the South Korean giant.

The closures were the result of Wintek's "internal structural adjustment", the Dongguan government announced. "It's normal for factories to close if sluggish demand has affected their operations," Mayor Yuan Baocheng told China Daily earlier this year.

In June, BKSE Bokwang Suzhou E&T Co Ltd, the largest printed board assembly OEM company for Samsung, told employees at the Wujiang plant in Suzhou they would have to take a one-week vacation. But the factory never opened up again.

Even the administrative body at the Wujiang Economic and Technology Development Zone, where the company was located, was stunned by the decision. "It was a shock," Zheng Yi, deputy director of the administrative committee of the zone, said.

It was a similar story at BKSE's Dongguan factory in Guangdong province. The company told its workforce to take one-month's unpaid leave until August 1 after Samsung suddenly canceled its orders for LCD screens.

The factory has so far failed to reopen. No one at the company was prepared to comment about the decision to close the factories.

"With the waning advantage in human resources in the eastern parts of China and the acceleration of technology upgrading, more OEM companies will face a similar crisis in the near future," Liang, the independent analyst, said.

Even the major players in the market are in trouble. Foxconn Technology Group, the world's largest OEM company, announced at the beginning of 2015 that they would cut jobs due to a shrinking revenue and rising labor costs.

Foxconn has yet to release the exact number of redundancies, or a timetable for its decision to downsize, but it will happen later this year, company spokesman Louis Woo said.

Since 2013, Foxconn's factory in Kunshan in Jiangsu province has laid off 50,000 staff from the 110,000 work force.