The Virtual Lincoln Way is an online endeavor that enables the US luxury automaker to deliver "personally crafted experiences" of The Lincoln Way to Chinese customers anytime, anywhere.
American luxury carmaker Lincoln believes a new way of purchasing and owning a car will matter more in China as customers grow more and more discerning.
Dongfeng Renault Automotive released its first locally produced SUV Kadjar at the Auto Guangzhou 2015 on Nov 20, and announced actress Fan Bingbing became the spokeswoman for the new model.
Showing optimism in China's premium car market, Daimler AG is vowing to invest in domestic research and development activities after its affiliated brand, Mercedes-Benz, saw robust sales growth this year.
Young Chinese automaker Qoros released its Qoros 5 SUV at the Guangzhou auto show, pinning its hopes on the model to boost lackluster sales.
Volkswagen Group China's sights are set firmly on new-energy vehicles as the nation's largest automaker looks to an electrified, connected future.
A leader in the automotive industry, Mercedes-Benz is also pioneering corporate social responsibility in China. With this year marking Mercedes-Benz Star Fund's fifth anniversary, the automaker's philanthropic platform is gearing up to take its CSR initiatives to the next level.
Premium carmaker BMW held the world premiere of the BMW Concept Compact Sedan on Friday at the Guangzhou auto show, along with its new BMW X5 PHEV, and the all new BMW 7 Series Individual, new BMW 3 Series, BMW 6 Series, BMW M3 and all new BMW S 1000R motorcycle.
As the country's government gears up to meet its 2020 targets, emphasis is being put on automakers to adhere to the trend for cleaner emissions with new-energy vehicles.
Shoppers in China crazy about Singles Day, the largest online shopping day in the world that falls on Nov 11, helped China's automotive industry set new records for online orders.
Over the years, Chinese customers have grown increasingly discerning and independent.
By 2020, the Chinese car maker plans to offer its plug-in hybrid models at prices equivalent to conventional gasoline-powered vehicles.
US electric carmaker Tesla Motors has brought automatic driving one step closer to reality by releasing its 7.0 in-car system.
Alibaba's online shopping platform set a world record for vehicle sales during its Singles Day event on Nov 11.
German automaker Volkswagen celebrated the 65th anniversary of its T family vehicles on Friday in Beijing to promote them in the world's largest auto market.
Considered as an old China hand, BMW Brilliance President Olaf Kastner has been appointed new president and CEO of BMW Group Region China.
Bayerische Motoren Werke AG has named the head of its Chinese joint venture to steer the ship in China, as the German luxury carmaker seeks new growth strategies in one of its largest markets.
Auto industry experts expect sales of new-energy vehicles, which have been rising as of late, will surge after China prioritized promoting the industry in its next five-year plan.
BMW's joint venture has brought world-leading technologies to its new engine plant in Shenyang, and is set to start producing its next generation lightweight engine this year to meet Chinese market demands.
State-owned auto company Chang'an AutoMobile Group will pump 30 billion yuan ($4.7 billion) in the next five years into the brand's research and development as it seeks to boost sales amid a sluggish car market.