2015
April 20
The newly expanded Lincoln lineup is presented at the Shanghai auto show, with the debut of three new models: the Lincoln Continental Concept, MKX and Navigator.
Sept 14
The Virtual Lincoln Way 1.0 is released. It provides an immersive experience of a Lincoln dealership through WeChat.
Oct 20
The Lincoln MKX hits the Chinese market, further strengthening Lincoln's position in China's medium-large sized premium utility segment.
Nov 20
Lincoln unveils the full-size Navigator SUV at the Guangzhou auto show. One of the brand's most iconic models, the Navigator embodies the world-class design and intuitive, innovative technology that sets Lincoln apart.
The Virtual Lincoln Way 2.0 is released.
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