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Business / Auto China

Bosch: Global products, local talent and facilities

By Li Fangfang (China Daily) Updated: 2014-05-05 08:20

In the last three years, Bosch invested more than 10 billion yuan ($1.6 billion) in China to further enhance its local value chain.

It filed more than 150 patents in China last year, nearly 20 percent more than in 2012.

"We are focusing on affordable products tailored to local customer needs without compromising Bosch quality," said Chen Yudong, president of Bosch (China) Investment Ltd.

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In addition to growing investment in production, local talent is also a focus in Bosch's business strategy.

By the end of 2013, its workforce in China increased to more than 32,000. Two-thirds of its local management team is Chinese.

Bosch has diverse training programs for its employees. In 2013, the Bosch Training Center offered more than 900 training sessions.

For these efforts, Bosch has been named a top employer in the past three years by the Corporate Research Foundation, an international human resource institute.

"Our dedicated employees are our great strength and I would like to give credit to them for Bosch's business success in 2013," said Chen.

The innovations provided by our talented employees will continue to be a main driver of our future success."

Sustainable efforts

In China, rapid industrialization and urbanization poses enormous environmental challenges that make energy-saving and emissions-reducing efforts necessary.

"The fastest way to get results is by improving the efficiency of energy conversion. Bosch offers innovative technical solutions for energy efficiency ranging from mobility to home appliances", said Tyroller.

For example, on the path to electrification, Bosch still aims to reduce the fuel consumption of gasoline- and diesel-powered vehicles by a further 20 percent by 2020 from their 2012 level.

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