2 BMW
BMW owners considered themselves to be small- and medium-sized business owners or senior management of multinationals with a positive attitude to life, living it to the full and being relatively discreet, there is a disconnect with the image they portray of nouveau riche, materialistic and show-offs.
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Ron Cogan, right, editor and publisher of the Green Car Journal, hands the Green Car of the Year Award to Thomas Plucinsky, left, BMW's manager of Corporate Communications, as the BMW i3 is named 2015 Green Car of the Year, at the 2014 Los Angeles Auto Show in Los Angeles, California, Nov 20, 2014. [Photo/IC] |