From a venue for professional exchanges to popular tourist destination, Yushengtang Traditional Chinese Medicine Museum in Beijing has witnessed the spreading popularity of traditional Chinese medicine overseas.
Beijing has vowed to come up with more promotions to attract European tourists to the city.
A photo exhibition featuring the history and folk culture of China's capital is being staged in Copenhagen this week to "further introduce the ancient city while extending an invitation to overseas visitors", organizers said.
Houston Rockets player Jeremy Lin joined NBA Hall-of-Famer Calvin Murphy on Wednesday afternoon to conduct a motivational event for 400 students at the Harmony School of Ingenuity.
Beijing tourism chiefs recently attended a basketball game in the United States as part of a bid to lure more tourists to the Chinese capital.
Beijing tourism chiefs recently attended a basketball game in the United States as part of a bid to lure more tourists to the Chinese capital.
With China's film industry burgeoning, film and TV studios, which offer backlots for shooting, are also seizing the opportunity to attract tourist revenue.
Chinese capital strives to become global attraction.
The World Tourism Cities Federation vows to attract more tourism cities and international tourism organizations from across the world to discuss the revival of the global economy through tourism.
Aviation regarded as the key to attracting visitors
Leisure, entertainment start to replace luxury shopping
Hope is at hand for eager travelers with too many destinations on their wish lists and not enough time to see them all.