China moon rover bids adieu
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In comparison, the nation's leading newspaper on space affairs, China Space News, has about 150,000 fans on Sina Weibo and China Aerospace Science and Industry Corp, a major space technology contractor, has about 10,000 on the same platform.
So far, through almost 300 posts, Zong has updated people on Yutu's journey, offered images, explained space science in a layman's language and shared setbacks.
The account has even reached out to Yutu's "masters", which is a title the online persona uses to describe space scientists working on China's lunar projects.
"It is a sweetheart for all of us," Ye Peijian, a top scientist with the Chang'e-3 program, the country's lunar probe mission, tells Xinhua News Agency.
"We never thought of spreading scientific knowledge in this manner," he says.
"It is meaningful to share important aerospace news in a light-hearted way and to make people care."