Traditional retail battles websites
By Wang Zhuoqiong | China Daily | Updated: 2013-11-12 08:12
Traditional retailers no longer are content to sit and watch potential customers getting lured away by online rivals.
The huge e-commerce sales revenue tallied on Nov 11 last year served as a wake-up call for traditional brick-and-mortar retailers, spurring them to launch preemptive strikes days in advance.
Nationwide, physical stores, including home improvement retailers, department stores and supermarkets, are now taking part in online promotions.
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