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Business / More go gym

Searching for the body beautiful

By Liu Jie (China Daily) Updated: 2012-08-10 09:52

Besides basic gym facilities, other services might include scientific body examination, tailored lifestyle consulting and family health and lifestyle management.

But again, these kinds of top-end club are likely to be opened in more residential, suburban areas to cater to high-income consumers, as well as costing less to rent.

Another type of business model being closely looked at by some operators is to develop facilities based in offices and factories, aimed at helping specific corporate clients offer their employers something in terms of health and welfare.

Tao Yingjian said that's certainly something she would welcome, as she searches for her next gym.

"I'd love my company to offer me something like this," she said, "I could work out in the afternoon break, or straight from work.

"But in the meantime, I'll keep looking.

"I know there's plenty of choice out there, and the prices are dropping, so I'm sure I'll find somewhere new."

liujie@chinadaily.com.cn

Searching for the body beautiful

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