China

Li-Ning unveils the 'Bow'

(CRIENGLISH.com)
Updated: 2006-09-06 13:33
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Li-Ning, China's leading sportswear company, has unveiled its latest crushing technology, the "Bow".
Li-Ning unveils the 'Bow'
A modal of the "Bow" shoe was displayed at a press conference.  [CRI]
Sneaker shoes featuring the "Bow" technology were displayed at a press conference at the 798 Factory Art District in Beijing.

Li-Ning imitated ancient Chinese bridge to create an arch structure to absorb extreme impact when doing sports.

It was also inspired by the bow to add a structure called "Tensile" to the arch, aiding the arch to recover faster after absorbing impact.

This highly advanced technology will be widely used in Li-Ning's future products, helping the Chinese company to fulfill its globalization plan.