With the participation of a large number of innovative organizations and enterprises in the cultural field, the 10th ICIF will present recent achievements and business models in the cultural industry that are being enriched through joint development with other industries.

Seventy percent of the exhibitors in the main venue will display the cultural industry's development in partnership with high-tech industries, innovative design and tourism.

A number of name brand cultural tourism enterprises will join in the exhibition with their derivative cultural tourism products, cultural tourism festival celebrations and performing arts, such as Oversea Chinese Town Group and the China Tourism Design Institution.