Chinese-Americans chase love online
Over the past three years, the website has hosted more than 200 offline dating activities across North America. On Valentine's Day, it held singles parties in cities including Washington DC, New York, Boston, San Francisco, Los Angeles and Vancouver.
A partner with China's popular dating show If You Are The One, the dating website assisted on the 2012 North American special episode. 2RedBeans is now the co-organizer of the 2014 US edition of One Out of a Hundred, another popular Chinese matchmaking show hosted by Shanghai Dragon TV.
"The US edition of the show One Out of a Hundred is intended not just to be a dating show, but also a window for people in China to have a peek into the lives of people in the US, their value systems, their criteria for a mate, and their lifestyle," Zhao explains.
"In only 10 days, we've already had more than 290 applicants to the show, including actresses, engineers, professors, real estate agents, many amazing singles," she adds.
As the largest Chinese dating site in North America, 2RedBeans has more than 200,000 registered users. Zhao expects 2RedBeans will grow and saturate the US and Canadian market in 2014, adding it will then be expanding to other countries where there are many Chinese immigrants.
"We are pushing out our mobile apps so that singles can get access to other singles on the go. We are also working on something that can bring singles offline to meet each other quickly," she says.
As for the total number of 2RedBeans matches that lead to marriage, Zhao said the conservative estimate is at least one couple per day. "For matches that become girlfriend or boyfriend, I'd imagine that's a much larger number," she adds.
Jin, a 38-year-old Chinese American who lives in Fremont, California and declined to give his first name, started a relationship two months ago through 2RedBeans.
After some general chitchat and the first date, Jin said things moved really quickly.
"I have tried Match.com and eHarmony before. However, unlike 2RedBeans, I never had a serious offline date with someone," he says. "I feel US dating sites are more casual dating oriented.
"To me, or many Chinese-Americans, we start our experience with the purpose of marriage. 2RedBeans has narrowed the dating pool based on the same background and that made it much easier for me to find the right person."