Beyond Paradise is heaven sent
(Shanghai Star)
Updated: 2004-03-22 08:55

Estee Lauder has splashed out with its latest product - Beyond Paradise. It's a blend of tropical moisture, zesty freshness and a burst of floral which frees the mind and takes one on a journey of the senses to a world filled with optimism and wonder.

The fragrance begins with Eden's Mist. This serene, watery accent transports you to the wet, woody, flower-filled tropics. The Blue Hyacinth is usually the first flower to bloom and introduces the floral bouquet with all its allure. Brazilian Jabuticaba Fruit which grows exclusively in Brazil, has a tart fruitiness and this note gives the fragrance a refreshing natural glow.

In the middle notes, Laelia Orchid blooms in a dramatic explosion of scent and colour. Crepe Jasmin's pureness of scent, deep and velvety combines with a soft fruity accent. Pink Honeysuckle fills the air with a profoundly wet and lush bouquet, adding a youthful simplicity.

The drydown starts with the honey-sweet Natal Plum Blossom. Ambrette Seeds have healing powers and ability to lift spirits and calm nerves. Zebrano Wood and Golden Melaleuca Bark end it in a creamy warmth.

In developing Estee Lauder's Beyond Paradise, a number of the most intriguing essences were obtained through a partnership with the Eden Project, the largest conservatory in the world and a centre for environmental education.

Located in Cornwall, England, the Eden Project houses thousands of species of plants and flowers, including many in specially-created enclosed "biomes" designed to recreate their native growing conditions.