Sports round-table meeting of Fortune Global Forum opens in Beijing (Agencies) Updated: 2005-05-16 14:08 The Beijing 2008 Olympics
provides wonderful opportunities for global sportwear and sport gear businesses,
said a senior Chinese sports official here on Monday.
Liu Peng, head of the State Administration of Sports, made the remarks at the
opening ceremony of the sports round-table meeting of the Ninth Fortune Global
Forum being held at the St.Regis Hotel Beijing. Another round-table for cultural
issues is also convening at the hotel.
Liu said that physical culture is flourishing in China and that Beijing's
successful bid for hosting the 2008 Games is a direct boost to the development
of the culture.
Liu said that the robust physical culture is especially significant for
businesses, which are eager to sell their sports brands to millions of consumers
in the world's most populous nation.
Topics of the one-day event includes China and physical culture, why Chinese
consumer love sports, development prospects of sports in China and relationship
of sports and media.
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