A private investigation (PI) company in Nanjing, capital city of East China's Jiangsu Province, has launched a new line of business - helping sentimental folks find their first loves - reports China News.

The company charges only 1,000 yuan (US$120) to track down old flames. Clients are asked to provide as much information about their former boyfriends or girlfriends as possible and the company takes over from there.

Some hope to be reunited with their past loves, while others are simply curious to know what's become of them. And the service is proving popular among Nanjing's residents - the firm received several enquiries the first day it was advertised.

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