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Amazon program set to make shopping day the next big thing

By Meng Jing | China Daily | Updated: 2016-11-25 08:03

The Chinese don't really celebrate Thanksgiving Day, the US public holiday.

But Amazon.com Inc plans to make Black Friday, the US shopping season starting immediately after Thanksgiving, a big thing in China by offering online shoppers free cross-border shipping.

In October, Amazon launched its membership program in China in an attempt to use a tailor-made free cross-border shipping service to lure the rising number of Chinese who seek for high-quality products from overseas.

Amazon program set to make shopping day the next big thing

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