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KFC opens concept store in Shanghai as fast food enters the digital age

By Wang Zhuoqiong | China Daily | Updated: 2016-05-04 08:10

The restaurant is much like so many others across the country, designed tastefully to look like a classical Chinese garden.

The main dining space, surrounded by green bamboo, is generously filled with flowers, has a moon-shaped doorway, and is decorated in Great Wall gray and jade.

But what's surprising is that it's actually owned by one of biggest names in global fast food: Yum Brands Inc's KFC. And it's been completely designed digitally, in collaboration with Baidu Inc, the Chinese web services giant.

KFC opens concept store in Shanghai as fast food enters the digital age

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