Hershey sees sweet spot amid slowdown
By Li Xiang In New York | China Daily | Updated: 2015-09-25 07:56
China remains chocolate giant's top priority market despite a slowing economy, says its chief
Long-term opportunities are what John P. Bilbrey, president and chief executive of United States chocolate giant the Hershey Company sees in China despite the headwinds in an evolving, yet promising market.
Bilbrey said that Hershey is betting on more strategic investments in innovation and brand building to gain greater shares in China and to get its business back on the growth track.
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