Gold standard
Gold medalist Wang Meng (left) celebrates with compatriot Zhou Yang during the 2010 Winter Olympics. Wang won gold in the women's 1000m short-track final at Pacific Coliseum in Vancouver. YURI KADOBNOV / Agence France-Presse |
Nation must look past Olympic glory to building its own strong sporting brands, say industry experts. Tang Yue and Craig McIntosh report from Beijing.
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