That's just what we'd like our
customers to feel," says Han Yao, manager of the scented-soap shop, Poshlife.
"We sell soap like desserts."
Poshlife specializes in the personal luxury of handcrafted aromatic soaps.
The silky rich soaps are blended with pure herbal oils and come in different
shapes, smells and colors. The prices for regular bars, similar in size to the
mass-produced commercial soap sold in supermarkets, range from about 40 yuan
(US$4.8) to 150 yuan.
However, shoppers are not deterred by the prices. "Commercial lines of soap
may be cheaper to buy but they are not such good value for your money," says
Han. "More often than, a consumer winds up spending more money than they have to
by purchasing overpriced creams and lotions to alleviate dry skin. They are kept
in the dark that it is the soap they are using that is making their skin
condition worse." Many people during winter suffer from dry and sensitive skin.
Magazines and television have advertisements for seemingly hundreds of products
that are claimed to cure or relieve skin-related problems.
However, the overwhelming majority of these products are essentially nothing
more than chemically created detergents.
"Mass-produced soaps are generally made from animal fats, added synthetic
chemicals for color and texture, artificial fragrances, and preservatives are
finally added to maintain long shelf-life," Han explains. "Did you know that
commercially made soap goes through a chain of factory processes that remove the
naturally produced glycerine? The glycerine is then either sold or used as a
by-product for other toiletries." Poshlife's soaps are imported from Birmingham
in England. They are natural handmade soaps that don't contain chemical
additives.
Delicately aromatic creamy bars can moisturize the skin with infused herbs,
plant oils, coconut, vegetable butters, and other organic oils. There are no
artificial fragrances or synthetic colors.
Opening hours: 10am-10pm Address: B1, Raffles City, 268 Xizang Rd M.
Tel: 6340-4299