China Telecom has been tasked with providing accurate, useful expo information and a communications platform for the 70 million expo tourists who will gather in Shanghai this year.
Under the slogan "Inspiring Expo, Incredible Shanghai", the Yellow Pages will serve as a comprehensive and approved bilingual visitors' guide for the upcoming World Expo.
A total of 100,000 copies will be circulated, audited, displayed and made available at all expo-related venues throughout the 184 days, including at all grand exhibition centers, luxury hotels, tourist locations and the expo village, to provide an all-encompassing first-hand guide.
The expo will mark an exciting new milestone in the modern history of Shanghai, China, and for those brands and other business partners associated with delivering the Shanghai dream of "Better City, Better Life".