The booming tech industry may be red hot, but companies with little-known brands can still find it difficult connecting with people. That's why many turn to a secret tool single people have long known: animals. Animals add warmth and charisma to what otherwise might be an inscrutable product. Using animals to show a company's human side is big in many parts of the world.
Here, let's take a look at some famous animal logos of tech companies.
Tencent's penguin
Mascots of Tencent are displayed at a registration counter during the company's annual general meeting in Hong Kong on May 14, 2014. [Photo/Agencies] |