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BEIJING - A Chinese commerce official on Monday called for creating indigenous brands to reduce China's alarming trade deficit in intellectual property.
At the Intellectual Property Rights (IPR) Forum in Beijing, Ministry of Commerce official Wu Guohua noted China spends a large amount of funds on foreign intellectual property every year, adding that to create indigenous brands is imperative to China.
Wu said despite China's surplus in commodity trade, the nation suffers a huge deficit in services trade, with royalties and license fees being the second largest cause of the services trade deficit in 2009.
In 2009, China's services trade deficit stood at $29.6 billion -- 1.6 times the 2008 level -- of which $10.6 billion was royalties and licensing fees payments to foreign companies.
The China Consumer Protection Foundation's Liu Feng said many Chinese manufacturers are engaged in low-end processing with thin profit margins.
"For instance, the majority of vuvuzelas at the South Africa World Cup were made by Chinese producers. But they only made $0.015 from each one.
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Zhang called for a greater government role in IPR protection.
"In other countries, it is companies that promote IPR protection. But in China, due to low IPR literacy, a number of companies still have only a vague understanding of IPR protection. Therefore the government still has to play a major role."
The IPR forum was a part of the ongoing fourth China Brand Festival being run by the Brand China Industry Union.