Volkswagen launches updated, cutting-edge Golf R

Visitors try out Touareg virtual reality experience technology at Volkswagen's booth at the Chengdu Motor Show 2017. [Photo provided to China Daily]

VR experience

In addition to introducing more new models, Volkswagen Import employs technological approaches to enrich the customer experience. On the Volkswagen Import booth, the Touareg virtual reality experience zone showcased the company's state-of-the-art customer-engagement technology, offering digital product experience to customers.

Putting on a VR headset, with remote control in hand, a user can experience a Touareg riding experience, offering deep immersion and super realistic interaction by utilizing leading technologies.

Such VR facilities will soon be deployed in Volkswagen Import's dealership showrooms, to enable more customers to enjoy this advanced and interactive digital experience in the near future.

With high respect for local demands and usage trends, and continuously creating value has been Volkswagen Import's all-time creed, fueling its more than decade-long journey in China and illustrating the incomparable priority the brand has placed on the world's largest auto market.