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Business / Motoring

Masterpiece of intelligence

By Yang Cheng (China Daily) Updated: 2016-04-25 09:08

Masterpiece of intelligence

The All New Long-Wheelbase E-Class marks a large step into the future by Mercedes-Benz. PHOTO PROVIDED TO CHINADAILY

The success of the company's All New Mercedes-Maybach S-Class provided further impetus for the development of models specifically tailored not only to China's market conditions, but also in accordance with Chinese cultural values. With the All New Long-Wheelbase E-Class, the automaker is again betting that its latest offering will resonate with Chinese customers and align with their values.

The car inherits the emotional heritage of Mercedes-Benz design, and while it retains Mercedes-Benz' overall design language of "sensual purity", it does so through a uniquely Chinese interpretation, with a wide array of features specifically tailored to local customers.

In China, people are deeply hospitable when it comes to their acquaintances and business partners, and while this is true around the world, in China this hospitality takes on unique forms.

The driver and every passenger are expected to enjoy an equally pleasant riding experience, and the unique nature of the E-Class ensures that every occupant will be immersed in a comfortable and pleasant atmosphere when they are inside the vehicle, regardless of whether they are behind the wheel or riding in the back.

Inspired by the Mercedes-Maybach S-Class, the All New E-Class' body concept has incorporated a third fixed window for extra quiet and privacy in the rear, and efforts have been made to provide an additional level of comfort for Chinese customers. The model features such China-specific additions as large armrests in the rear and electrically adjustable rear seats.

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